June 22, 2009

Trigger Happy: In the cross hairs of youth culture, Downtown LA

On site of the holiday ’09 photoshoot in LA, Quiksilver Art Director Scott Richards, as usual, got full coverage. Along with the “behind the scenes” shots, and perhaps more importantly, are the inspiration photos that will help sculpt the face of the brand in the future. I recommend watching the video, soaking in the overall vibe and then slowly scrubbing through the time line to look at individual photos. It’s amazing to see what’s inspiring the Quik creatives.

Who: Quik Athletes- Snowboarder Austin Smith and Surfer Tyler Newton

What: Holiday ’09 photoshoot

Where: Downtown LA

When: One day this fall


To see more Trigger Happy check out:

Trigger Happy- Australia-Skate Campaign

Trigger Happy- Oahu- Surf Campaign